
Drive Brand Awareness, Credibility, & Sales Across a Global Multi-Platform Audience

Why Partner with
DOPE AS USUAL Podcast?
1. Massive, Engaged Reach:
-
90 Million+ YouTube views
-
Top‑25 Apple Podcast ranking
-
Official Spotify Partnership & Brand Ambassadors
-
Millions of monthly views across each social media channel
2. Commercial-Quality, Story‑Driven Content:
-
Authentic, host‑led narratives convert listeners into customers
-
Leveraging long-time credibility and high quality production
3. High‑Profile Guests:
-
Regularly featuring the biggest names from music, comedy, and sports
-
Creating amazing opportunities for our alignment with our advertisers
4. Major Media Attention:
-
Often times our social content goes super viral, even garnering full-length feature articles in Complex, USA Today, People, The New York Post, and many more major broadcast platforms
-
Full-length editorial features from Forbes and Spotify, highlighting the show's massive impact
5. Seamless Execution:
-
Work directly with hosts for super efficient, clear communications
-
Fast turnarounds
-
Premium production value
6. Meaningful Integrations
-
We cap partnerships to ensure every integration works towards truly moving the needle forward for our advertisers
-
Advertisements stay in the content forever, gaining more views and clicks over time
Full-Length Episode &
Website/App Analytics
Updated: 05/16/2025
​Last 90 Days
​
YouTube: 411K Subscribers
• Views: 11.1 Million
• Watch-Time Hours: 897.5K
• Impressions: 43.7 Million
​
Spotify: 113.4K Followers
• Plays: 1.4 Million
• Consumption Hours: 269.1K
​​
Apple Podcasts: 64K Listeners
• Listens: 262.6K
​
YouTube Clips Channel: 86.8K Subscribers
• Views: 113K
• Watch-Time Hours: 5.3K
• Impressions: 1.3 Million
​​​
Website & App: 80K+ Members
• 120K newsletter subscribers
• 20.1K site sessions

Social Media Analytics
Updated: 05/07/2025
​Last 90 Days
​​
Instagram: 181K Followers
-
Views: 8.2 Million
-
Accounts Reached: 2.9 Million
-
Interactions: 709.6K
Facebook: 214K Followers
-
Views: 5.5 Million
-
Engagement: 348.8K
-
Interactions: 185.1K
X: 29.5K Followers
-
Impressions: 1.1 Million
-
Engagements :81.9K
-
Likes: 30K
TikTok: 14.1K Followers
-
Views: 1.1 Million
-
Reached Audience: 1 Million
-
Likes: 154K

Audience Demographics
Data from main YouTube Channel,
lifetime viewership
​
Gender
-
94.1% Male
-
5.3% Female
​
Age Breakdown
-
44.3% — Ages 18–24
-
34.7% — Ages 25–34
-
12.7% — Ages 35–44
​
Top Countries
-
United States – 83.4%
-
United Kingdom – 4.3%
-
Canada – 4.0%
-
Australia – 1.1%
Top U.S. States
-
California
-
Texas
-
Florida
-
Illinois
-
New York
​
Top U.S. Cities
-
Los Angeles, CA
-
New York, NY
-
Chicago, IL
-
Houston, TX
-
Dallas, TX

Advertiser Integrations
What Our Advertisers Receive
When you partner with the DOPE AS USUAL Podcast, you’re not just getting ad space—you’re getting fully integrated, high-impact exposure across all our platforms. Here are the primary deliverables we normally offer our advertisers:
​
Podcast Integration
Your brand gets featured inside our full-length episodes, which premiere in 4K on YouTube and Spotify, and are also distributed across Apple Podcasts and all major platforms.
-
Midroll Ad Read (60+ seconds) – Delivered naturally by hosts Thomas & Marty within the first 35 minutes
-
On-screen branding – Includes call-to-action (CTA), QR code, and custom b-roll overlays
-
Branded Lower Thirds – Your logo and message featured at the beginning and end of sponsored episodes
-
Celebrity Guests – Your brand is aligned with household names from music, sports, comedy, and more
-
Permanent Promotion – Episodes stay up forever and continue gaining views long after release
-
Clips Channel - Inclusion in secondary YouTube channel that only features long-form clips from episodes
​​
Social Media Integration
We regularly feature your brand across our highly active social media channels, driving viral reach and targeted engagement.
-
Branded Short-Form Clips – Weekly TikToks, Reels, YouTube Shorts, and X videos with your logo and branding throughout
-
Instagram Integration – Includes Paid Partnership tag, captions, and direct account tagging
-
Cross-Posted Collab Posts – Monthly sponsored posts across all platforms (live for 14 days minimum)
-
Instagram & Facebook Stories – Weekly story posts with brand mentions and links
-
Custom Content – Includes access to photoshoots, custom graphics, and branded video edits
​​
Website & App Integration
Get your brand featured directly on our site and podcast descriptions—where fans go for trusted links and exclusive offers.
-
Featured in All Episode Descriptions – Over 215+ episodes include a direct link to our Featured Sponsors Page
-
Clickable Banner Placement – Your banner links to a fully built-out sponsor page on our site
-
Custom Sponsor Page – Includes promo copy, product photos, CTAs, website/social links, and more
-
Email Newsletter Inclusion – Monthly clickable banner in our 120,000+ subscriber newsletter
-
Boosted SEO & Visibility – Great for launching podcast-branded product collabs or special campaigns
​​
Product Placement (In-Show)
Bring your product directly into the studio and make it part of the show.
-
On-Set Shelf Display – Custom shelf space to showcase your products, packaging, or signage during full episodes
-
On-Screen Logo Integration – Your brand featured on our large studio TV screen during podcast episodes
-
Behind-the-Scenes Moments – Products featured during celebrity guest interactions, giveaways, or gift moments​​​​​
​​
Custom Commercials & Brand Photoshoots
For brands looking to create premium, high-performing content beyond podcast placements, we offer full-service production capabilities tailored to your goals.
-
Custom Commercials – We concept, script, shoot, and edit short-form or long-form video ads starring Thomas, Marty, or your product
-
Professional Photography – Lifestyle, product, and behind-the-scenes images optimized for social, web, or print
-
Studio & On-Location Shoots – Whether it’s in our podcast set, warehouse space, or a custom location, we create cinematic-level content with a raw, authentic feel
-
Fully Edited Deliverables – You’ll receive polished, ready-to-post assets: commercials, vertical clips, high-res stills, and more
-
Add-On or Standalone – Commercial shoots can be bundled into a long-term campaign or run as a one-off production service
​
Asset Delivery & Monthly Reporting
We keep it professional, organized, and transparent with deliverables you can use and track.
-
Monthly Aircheck Sheet – Clear breakdown of all placements and integrations
-
Performance Insights – Access to key engagement metrics and reach stats
-
Google Drive Folder Access – All creative assets in one place (video clips, photos, graphics, etc.)
-
High-End Creative – Includes professional photography, b-roll, branded edits, and more
Next Steps
-
Please email us at business@dopeasusualpodcast.com letting us know more about your brand and goals
-
We will follow up to schedule a consultation call, and provide further details of the packages we offer
-
Once the agreement is signed and first month's payment is received, onboarding begins immediately with scheduling your first round of ad integrations
-
You’ll receive a visual rollout roadmap, shared asset folder, and Airchecks sheet to easily track all of your placements
-
Please note: We only take on a few brand partners at a time to ensure high-quality execution and meaningful integrations that move the needle.