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Drive Brand Awareness, Credibility, & Sales Across a Global Multi-Platform Audience

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Why Partner with
DOPE AS USUAL Podcast?

1. Massive, Engaged Reach:

  • 90 Million+ YouTube views

  • Top‑25 Apple Podcast ranking

  • Official Spotify Partnership & Brand Ambassadors

  • Millions of monthly views across each social media channel


2. Commercial-Quality, Story‑Driven Content:

  • Authentic, host‑led narratives convert listeners into customers

  • Leveraging long-time credibility and high quality production

 

3. High‑Profile Guests:

  • Regularly featuring the biggest  names from music, comedy, and sports

  • Creating amazing opportunities for our alignment with our advertisers
     

4. Major Media Attention:

  • Often times our social content goes super viral, even garnering full-length feature articles in Complex, USA Today, People, The New York Post, and many more major broadcast platforms

  • Full-length editorial features from Forbes and Spotify, highlighting the show's massive impact
     

5. Seamless Execution:

  • Work directly with hosts for super efficient, clear communications

  • Fast turnarounds

  • Premium production value
     

6. Meaningful Integrations

  • We cap partnerships to ensure every integration works towards truly moving the needle forward for our advertisers

  • Advertisements stay in the content forever, gaining more views and clicks over time

Full-Length Episode &
Website/App Analytics

Updated: 05/16/2025

​Last 90 Days

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YouTube: 411K Subscribers

• Views: 11.1 Million

• Watch-Time Hours: 897.5K

• Impressions: 43.7 Million

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Spotify: 113.4K Followers

• Plays: 1.4 Million

• Consumption Hours: 269.1K

​​

Apple Podcasts: 64K Listeners

• Listens: 262.6K

​

YouTube Clips Channel: 86.8K Subscribers

• Views: 113K 

• Watch-Time Hours: 5.3K

• Impressions: 1.3 Million

​​​

Website & App: 80K+ Members

• 120K newsletter subscribers

• 20.1K site sessions

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Social Media Analytics

Updated: 05/07/2025

​Last 90 Days

​​

Instagram: 181K Followers

  • Views: 8.2 Million

  • Accounts Reached: 2.9 Million

  • Interactions: 709.6K

 

Facebook: 214K Followers

  • Views: 5.5 Million

  • Engagement: 348.8K

  • Interactions: 185.1K

 

X: 29.5K Followers

  • Impressions: 1.1 Million

  • Engagements :81.9K

  • Likes: 30K

 

TikTok: 14.1K Followers

  • Views: 1.1 Million

  • Reached Audience: 1 Million

  • Likes: 154K

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Audience Demographics

Data from main YouTube Channel,

lifetime viewership

​

Gender

  • 94.1% Male

  • 5.3% Female

​

Age Breakdown

  • 44.3% — Ages 18–24

  • 34.7% — Ages 25–34

  • 12.7% — Ages 35–44

​

Top Countries

  • United States – 83.4%

  • United Kingdom – 4.3%

  • Canada – 4.0%

  • Australia – 1.1%

Top U.S. States

  • California 

  • Texas 

  • Florida 

  • Illinois

  • New York

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Top U.S. Cities 

  • Los Angeles, CA 

  • New York, NY 

  • Chicago, IL

  • Houston, TX

  • Dallas, TX

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Advertiser Integrations

What Our Advertisers Receive

When you partner with the DOPE AS USUAL Podcast, you’re not just getting ad space—you’re getting fully integrated, high-impact exposure across all our platforms. Here are the primary deliverables we normally offer our advertisers:

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Podcast Integration

Your brand gets featured inside our full-length episodes, which premiere in 4K on YouTube and Spotify, and are also distributed across Apple Podcasts and all major platforms.

  • Midroll Ad Read (60+ seconds) – Delivered naturally by hosts Thomas & Marty within the first 35 minutes

  • On-screen branding – Includes call-to-action (CTA), QR code, and custom b-roll overlays

  • Branded Lower Thirds – Your logo and message featured at the beginning and end of sponsored episodes

  • Celebrity Guests – Your brand is aligned with household names from music, sports, comedy, and more

  • Permanent Promotion – Episodes stay up forever and continue gaining views long after release

  • Clips Channel - Inclusion in secondary YouTube channel that only features long-form clips from episodes

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Social Media Integration

We regularly feature your brand across our highly active social media channels, driving viral reach and targeted engagement.

  • Branded Short-Form Clips – Weekly TikToks, Reels, YouTube Shorts, and X videos with your logo and branding throughout

  • Instagram Integration – Includes Paid Partnership tag, captions, and direct account tagging

  • Cross-Posted Collab Posts – Monthly sponsored posts across all platforms (live for 14 days minimum)

  • Instagram & Facebook Stories – Weekly story posts with brand mentions and links

  • Custom Content – Includes access to photoshoots, custom graphics, and branded video edits

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Website & App Integration

Get your brand featured directly on our site and podcast descriptions—where fans go for trusted links and exclusive offers.

  • Featured in All Episode Descriptions – Over 215+ episodes include a direct link to our Featured Sponsors Page

  • Clickable Banner Placement – Your banner links to a fully built-out sponsor page on our site

  • Custom Sponsor Page – Includes promo copy, product photos, CTAs, website/social links, and more

  • Email Newsletter Inclusion – Monthly clickable banner in our 120,000+ subscriber newsletter

  • Boosted SEO & Visibility – Great for launching podcast-branded product collabs or special campaigns

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Product Placement (In-Show)

Bring your product directly into the studio and make it part of the show.

  • On-Set Shelf Display – Custom shelf space to showcase your products, packaging, or signage during full episodes

  • On-Screen Logo Integration – Your brand featured on our large studio TV screen during podcast episodes

  • Behind-the-Scenes Moments – Products featured during celebrity guest interactions, giveaways, or gift moments​​​​​

​​

Custom Commercials & Brand Photoshoots

For brands looking to create premium, high-performing content beyond podcast placements, we offer full-service production capabilities tailored to your goals.

  • Custom Commercials – We concept, script, shoot, and edit short-form or long-form video ads starring Thomas, Marty, or your product

  • Professional Photography – Lifestyle, product, and behind-the-scenes images optimized for social, web, or print

  • Studio & On-Location Shoots – Whether it’s in our podcast set, warehouse space, or a custom location, we create cinematic-level content with a raw, authentic feel

  • Fully Edited Deliverables – You’ll receive polished, ready-to-post assets: commercials, vertical clips, high-res stills, and more

  • Add-On or Standalone – Commercial shoots can be bundled into a long-term campaign or run as a one-off production service

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Asset Delivery & Monthly Reporting

We keep it professional, organized, and transparent with deliverables you can use and track.

  • Monthly Aircheck Sheet – Clear breakdown of all placements and integrations

  • Performance Insights – Access to key engagement metrics and reach stats

  • Google Drive Folder Access – All creative assets in one place (video clips, photos, graphics, etc.)

  • High-End Creative – Includes professional photography, b-roll, branded edits, and more

Next Steps

  • Please email us at business@dopeasusualpodcast.com letting us know more about your brand and goals

  • We will follow up to schedule a consultation call, and provide further details of the packages we offer

  • Once the agreement is signed and first month's payment is received, onboarding begins immediately with scheduling your first round of ad integrations

  • You’ll receive a visual rollout roadmap, shared asset folder, and Airchecks sheet to easily track all of your placements

  • Please note: We only take on a few brand partners at a time to ensure high-quality execution and meaningful integrations that move the needle.

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